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Instagram is the fastest-growing platform, with 200 million business accounts. It is growing daily and becoming an ideal place to market and drive engagement. It is becoming the top choice of influencers and marketers as the average time spent per user per month is...
Social media is the most significant platform for a business's marketing strategy. Many social media platforms have massive users and can easily connect the brand to the customers. When it comes to managing the social media accounts of a business, the business needs...
Picking relevant keywords is essential to increase the reach of the business. It helps find the appropriate product or service the user is looking for. Sometimes it feels like magic when you are looking for something, and relevant websites pop up as if someone is...
Retargeting is the most common practice that intends to advertise to people who already know about a website or a business. Retargeting has become a significant revenue driver for an enterprise. A business can retarget its customers from the initial stage to the final...
SEO and PPC are marketing strategies optimized by businesses. SEO refers to search engine optimization for visibility in organic search results. Whereas PPC stands for pay-per-click, a digital advertising campaign where the advertiser pays after each click on the ad....
Digital marketing is an essential aspect of a business for promoting the brand through social media, websites, and other platforms. Companies usually take the services of agencies instead of hiring digital marketing freelancers. Freelancers are working efficiently and...